Copy our personal branding playbook

Build a Magnetic Founder Brand in 5 Days

5+ years of frameworks & insights from working with 150+ B2B founders & executives. It’s what my team and I use daily to build our clients’ personal brands.

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Trusted by 150+ Founders & Executives
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Meet your instructor

Marvin Sanginés

Hi, I’m Marvin!

I’m the founder and CEO of notus and I have a deep-rooted passion for personal branding & storytelling.

In this 5-day course, I’ll give you my best tools and insights that you can use to grow and leverage your most powerful asset: your personal brand.

Why should you listen to me?

Here are just a few things I’ve done in the space over the last years:

5+ years of experience in growing personal brands.

Successfully scaled 150+ personal brands.

36K followers across multiple platforms.

23K followers cross multiple platforms.

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Course Outline

Step by Step towards
your Founder Brand

I'll share my proven technics & the secret sauce when it comes to building a successful personal brand from scratch.

Day 1

Setting the Stage

On Day 1, we'll get you into "the Content Mindset. These principles set up everything else:

  • the #1 false belief about B2B content

  • why founder branding is THE move in 2025

  • 3 lessons from building 150+ founder brands

Day 2

Content Strategy Foundations

Without a solid base, playing the long game is impossible.
In Day 2 we cover:

  • 4 questions to answer before building your personal brand

  • 5 steps to turn your profile into a landing page

  • our 4-Pillar Content Archetype framework

Day 3

The Content Engine

Attention is the new oil, and content is the drill. Your Content Engine is the system that keeps pumping.

  • 3 steps to write great LinkedIn content

  • the 4 biggest content mistakes (and how to fix them)

  • converting readers to buyers in 3 steps

Day 4

Signal-Based Outreach

Learn how to compliment your content motion with warm outreach that books meetings.

  • the account routine that booked us 26 meetings last month

  • 3 mistakes I’ve made with outreach (and how to avoid them)

  • 4 tips for using Sales Navigator to generate leads

Day 5

Content Analytics & AI

Learn what metrics matter most, and use them to scale your brand from founder to thought leader.

  • Analysing quantitative vs. qualitative metrics

  • Using AI to make your content production buttery smooth

  • 3 habits that create a seamless B2B content flywheel

But don’t just take my word for it.

Explore a selection of compelling posts we've crafted for clients, showcasing our expertise in driving engagement and broadening reach

Their expertise in personal branding and their seamless content creation have saved me a ton of time and turned my LinkedIn profile into a traction-generating machine for me and CREE Buildings.

Hubert Rhomberg

Founder CREE, CEO Rhomberg Group

"Notus has been amazing. I’ve done this a bit myself and tried a few other firms. Here is what I found to be different:
  • They have a point of view. They don’t just take orders, but share what they think makes sense, what will work and why. Huge.
  • Infrastructure/machine - they've done a great job building systems that help keep things on track and scale.
  • Good content creators. I have a voice and have been out there and they’ve done a nice job of mimicking.
If u haven’t done much public writing yet they will be 10x better."

Jesse Pujji

Founder of GatewayX

Customer stories.
Rare detailed insights, results and learnings.

Picture of Hubert Rhomberg

Hubert Rhomberg

"Their expertise in personal branding and their seamless content production process has saved me a ton of time and turned my LinkedIn profile into a traction-generating machine for me and CREE Buildings."

+2M
Organic LinkedIn impressions
+14k
LinkedIn followers
+40k
Organic engagement
Picture of Omar Bumann

Omar Bumann

"I came to notus with a clear goal: Attract talent through social media. Within a few months my expectations were exceeded and afterward notus turned my personal Brand into a Swiss-Army-Knife for Business Growth."

5
Employees hired
44 682
Average monthly impressions (from 1213)
400%
Growth in revenue
2.4M
People reached on LinkedIn
535 000
Impressions annually
+2 100
Relevant LinkedIn Followers
Picture of Victoria Klich

Victoria Klich

"Within one year of working with notus I reached over 1m people on LinkedIn, was able to start a web3 conference, launched a top-performing podcast and got hired for consulting gigs. They’re my go-to personal branding experts."

+18k
Views/post
+1m
Organic impressions on LinkedIn
+7k
Newsletter subscribers
+25k
Podcast downloads

Jumpstart Your
Founder Brand Today!

Dive into a course packed with proven strategies that will show you how to build a magnetic founder brand that reels in B2B leads effortlessly.

  • Our 4-Pillar Content Archetype Framework
  • Our flagship B2B Content Engine process
  • Our Signal-Based Outreach Strategy that books us 20+ meetings / month
Enter your e-mail to receive the course lessons in a daily sequence. By clicking "Send me the free course" you're confirming that you agree with our Terms and Conditions.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
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Frequently asked questions

Everything you need to know.

It’s recommended to set aside 1-2 hours daily to get the most out of the course and apply what you learn.

While the course is structured for self-paced learning, there are opportunities to engage with Marvin during live Q&A sessions. Schedule paid 1:1 sessions here.

The course content is delivered via engaging video lessons sent to your email over a 6-day sequence.

Yes, there's a vibrant community of like-minded individuals to network with and learn from, hosted in skool.

Didn't get the answer you were looking for?

Feel free to reach out!

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